How to do a perfect Keyword searching for a Blog

Perfect keyword Searching for a Blog

The first question that comes to mind is that are you interested in bringing traffic to every blog post you write? The answer to this question will be an obvious yes. I have seen many bloggers, especially  some new ones writing good content filled blog posts on their blogs, which according to me is the first thing to do when you are working on SEO for your blog, but you are not optimizing the blog for keywords. To put it in simple words, some bloggers don’t do keyword research. Doing keyword research before you write a blog post will help you in gaining more search traffic from Google. If you have good content on your blog, then you should also work on good keyword research. Your blog posts can attract 50% more traffic from Google search as well as other search engines by doing so.

What Is Keyword Research?

For example if you want to write a blog post about the topic How to build a bird house, then you must be knowing excellent ways to build a good and attractive bird house but what you do not know is what  terms people search for when they want to learn how to build a bird house. So you need to do keyword research before each and every article and blog post that you write because by doing so you can maximize incoming search terms by knowing and thus including search terms that people are likely to search for. Think of the different things that people will search for when you write your blog post or article, for example  while writing this article I was thinking about other terms that can be used to search for this article.

• ·             Keyword research for blogs
• ·         Keyword research before writing article
• ·         To add proper keywords to blog post
• ·         Adding search keywords to articles

These were the terms that came to my mind. I hope you understand what I was talking about earlier.

Keyword Research for a Blog Post

The first thing you can do is what I just talked earlier in this article, just wear your thinking cap and think of the things that you will search for if you were looking to find the information you are writing about. There is another more useful and powerful tool which is provided by Google and it is called Keyword Research Tool. You can find this tool from internet and then use to gain advantage of the tool provided by Google.

Type of Keyword Research Can You Do With Keyword Research Tool

The Keyword tool which is provided by Google is for Adwords publishers to see CPC and number of searches which a certain keyword or phrase gets in Google search every month as well as every year. It was not meant for bloggers and webmasters but it is very useful to us as well.

If you follow the tips I have shared in this article there is no doubt you can write SEO optimized articles which can attract huge traffic your blogs and websites.

Best Keyword Research Method = Find Under-the-Radar Terms

If you’re a blogger who cares enough to do some keyword research for each post, but doesn’t want to build links, then consider trying what I’ve been testing for about the last month. It involves targeting under-the-radar keywords that are relevant and being searched, but are too low to register on most keyword tools.

The goal in being a guerrilla keyword researcher is to find the best “ultra long tail” terms, optimize the post, rank in the top spots automatically, and reap the traffic. As you get traffic, you’ll get more engagement, more natural links, and more site credibility, allowing you to rank for even more competitive keywords later. This approach works best if you have a blog with a little bit of PageRank. A PR1 or PR2 should be able to get a high ranking for guerrilla terms.

The basic steps to my blogging keyword research strategy (which I’ll explore in detail):

1. Write a good, interesting post
2. Identify core keywords related to the post
3. Use Google’s Keyword Tool to find long-tail variations with search volume
4. Use Soovle.com to find even longer variations with implied search volume
5. Search these terms in Google to identify low competition results
6. Optimize and win!

Step 1: Start With Strong Content

Whatever you write should be engaging, have a unifying theme, and a decent length. More is usually better for SEO, so try for at least 300+ words.

Step 2: Identify Core Keywords Related To The Post

 

In the example, we identified “keyword research” to be the core term. In your case, there may be certain terms that are used interchangeably so you may have multiple possible core terms.

Step 3: Use Google’s Keyword Tool To Find Long-Tail Variations

Working off the core term, Google’s keyword tool provides some keyword suggestions that still have measurable search volume. You can play around with different combinations of these to find relevant long-tail terms. In this case, we liked “how to do keyword research” as a long-tail keyword, even though it was still too broad to keep. There are probably other long-tail terms we could work with.

Step 4: Use Soovle.com To Identify Longer Variations With Implied Search Volume

Soovle.com is basically an aggregator of “suggest” results from search engines like Google, Bing, YouTube, Wikipedia, Yahoo, Answers.com and Amazon.com. One thing we know about “suggest” results is that they are based on searcher behavior and that results at the top have more search volumes than those below (but the important thing to know is that all “suggest” results have some search volume).

There’s nothing novel about the way Soovle works, but I like it for its simplicity and its breadth of results. And it’s free (you could also use something like ScrapeBox for a more robust, paid solution).

So we plug in the term “how to do keyword research.”

We get several variations of this term including some relevant ones:

• How to do keyword research on google
• How to do keyword research for seo
• How to do keyword research seo

Since there are 10 results listed, there’s a good chance that there are other combinations we’re not seeing, so starting with “how to do keyword research,” we can start going through the alphabet and adding letters as if starting a new word at the end of the phrase, e.g., “how to do keyword research a” and “how to do keyword research b,” etc. Doing this reveals a few more variations we didn’t see before:

• How to do keyword research for free (this made me laugh)
• How to do keyword research google adwords
• How to do keyword research niche
• How to do keyword research tutorial

As I mentioned before, all of these terms get search volume, even though most of them would show none using Google’s volume tool (which is exactly what you want).

Another thing you can do is start with a broader term in Soovle, like “keyword research.” By starting broad, nearly every suggested term is one that also has a good amount of traffic, so none are good candidates. What you can do, though, is start front-loading the term “keyword research” with the most common adjectives and verbs to find under-the-radar variations, phrases that people naturally use when trying to search, like “easy keyword research.” For adjectives, I find that “good” and “best” are great places to start. You can also start with verbs that are associated with the term. The only verb that really goes with keyword research is “do” so I type in “do keyword research” and see what else is generated.

When I start with the term “best keyword research” and then add letters like we did previously [“best keyword research a(b,c,d,e…)”] we end up with some more fun and relevant terms:

• Best keyword research article
• Best keyword research guide
• Best keyword research method
• Best keyword research strategy

Step 5: Audit The Terms In Google

Once you have identified some good terms through Soovle, check them for search volume in Google Keyword Tool, then search for the terms in Google. You’re looking for a search result with close to zero exact match titles for the term you selected.