Tips to Increase Google Adsense Revenue
Google Adsense is a top advertisement program forBloggers. In this article you will learn some basic and advance tips to
Increase Google Adsense revenue. There are many tips that are basic but very
effective. I would like to suggest while placing your ads, make sure you don’t
violate Adsense policies .Don’t place ads in a way, that they make users click
on them .Never ask someone to click on your ads.Google AdSense’s interface has some easy to use
features, which will help you boost your revenue.
Tips to Increase Adsense revenue
It’s a common saying that traffic is directly
proportional to money in Blogging, but it’s not true as far as Adsense
advertising is concerned. There are many factors which affect Google Adsense income.
This includes ad placement, traffic source, Ad type and Adsense CPC. While
doing keyword research, you should keep an eye on CPC column. High CCP is better for Adsense publisher. You should be targeting high CPC word keyword and
clicks on such ads will be higher. You can use tool like SEMRUSH in order to
find profitable keywords. One thing I don’t like about Adsense is that it is
Interest based advertising. I will share some simple and advance ways to increase Google Adsense income.
Size and Location:
This is the most common factor for obtaining low
and high CTR. You should put Adsense ads around content above the fold; blend
the ad with your site’s design .The fold ads perform better than below the ad
fold. Normally bloggers ignore link based ads. Link based ads are different
from banner ads and they don’t decrease the CTR of main ads, if used properly. You
should prefer to keep them on the header navbar. You should keep Adsense
heatmap in your mind when designing a website for Adsense income. You can
easily create an adsense optimized themes and design for your site.
Here are some of the Adsense sizes, which
work the best
336 * 280
300*250
728*90
160*600
in Adsense world size will matter.
Organic
Traffic
Adsense ads perform their best when your
traffic source is from some search engine. Interest based ads don’t perform
great if you are getting direct traffic. People often complain about low CPC
and low Google Adsense income despite putting millions of impression each month. This
mostly has to do with CPC and traffic source.
You should target traffic from countries like U.S.A, U.K by doing so you
will end up getting high CPC. You can always learn about On page SEO optimization techniques, which are very helpful.
Google Adsense for
search and feeds
Google Adsense offers different ways to monetize
your site bloggers usually ignore Ads for feeds and Adsense for search. Adsense
for feeds lets you add adsense ads in feed. If circulation of feed is high, you
will end up making good money. Adsense for search helps you monetize and help
in user navigation.
Google Adsense
section targeting
Adsense can be called contextual ad network
which works based on the content of the page. Now that can include header and
footer part because of this ads shown with your article might be irrelevant.
Adsense section targeting is a technique for adding two line codes before and
after the content and the ad will be targeted to the content. It is a myth of
Adsense, that image ads work more. By blocking ad type or ad category, you end
up decrease the competition on your ad. This results in decreases the eCPM of ads.
Use both the ad types.
Ads between Posts
If you want to monetize a dead site and
increase adsense revenue, this works great. You can easily configure adsense
ads in order to match with page background and color, add 468*60 or text link
ads in between posts. You can add 7-10px padding so that you are not giving bad
reading experience to your readers.
Placement
targeting
This is one tip which many blogger don’t know.
When you create a channel, you get an option to add details about your ad type
and put it in the market for auction by opting for placement targeting. This
increases competition and ad value of your site goes up. To enable this option
for custom channel, you have to apply it manually. In order to enable placement
targeting on your existing channel, you have to login to your Adsense account
> My ads > Custom > Custom Channels. Then click on any name and a
screen will pop up. Add details and put a tick mark on placement targeting.
Google Adsense
Blacklist URL’s
There are many advertise sites which pay less
per click. There was a site for getting the Adsense ad black list, but if you
have a list of your own then you know about sites which perform really bad, you
can block that advertiser’s URL. This includes blocking your competitor ads to
display on your site.
Google Adsense
Category blocking
In adsense interface, category blocking
feature is very easy to use. You can see which category of ad is performing badly
and then you can block those categories. This feature can also be configured by
your Allow and block ads page.
Google Adsense for
Youtube
If you are a video publisher or you upload
videos on Youtube, you can monetize copyright video by using Youtube publisher
program. It depends on traffic on your Youtube videos .These days’ adsense for
Youtube makes almost $40-45 per month.
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